The Rise of Remastered Classics: Nostalgia and Its Role in Gaming
Jennifer Lopez February 23, 2025

The Rise of Remastered Classics: Nostalgia and Its Role in Gaming

Thanks to Sergy Campbell for contributing the article "The Rise of Remastered Classics: Nostalgia and Its Role in Gaming".

The Rise of Remastered Classics: Nostalgia and Its Role in Gaming

This research critically examines the ethical considerations of marketing practices in the mobile game industry, focusing on how developers target players through personalized ads, in-app purchases, and player data analysis. The study investigates the ethical implications of targeting vulnerable populations, such as minors, by using persuasive techniques like loot boxes, microtransactions, and time-limited offers. Drawing on ethical frameworks in marketing and consumer protection law, the paper explores the balance between business interests and player welfare, emphasizing the importance of transparency, consent, and social responsibility in game marketing. The research also offers recommendations for ethical advertising practices that avoid manipulation and promote fair treatment of players.

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This paper explores the use of artificial intelligence (AI) in predicting player behavior in mobile games. It focuses on how AI algorithms can analyze player data to forecast actions such as in-game purchases, playtime, and engagement. The research examines the potential of AI to enhance personalized gaming experiences, improve game design, and increase player retention rates.

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